Important Page Rank Factors Exposed
Posted on 27. Jul, 2008 by Benjamin Patton in Blogging Tips, Internet Marketing Tips, Page Rank Related
For the most part the page ranks are done updating at this point. As usual no one is quite sure why one site with similar content and back links is ranked differently than the next. I know many are happy and more than likely just as many are left with a bad taste in their mouth. Either way I am sure you will be driven to do something positive for your own site in the aftermath of the most recent page rank update.
I figured it would be a great day after article if I outlined some of the factors that the leaders of the SEO industry have put to paper as proven facts in deciding your PR. While nothing on the topic is written in stone and 100% likely to change by the next update if you make a plan based on these factors I believe you to will enjoy an upward page ranking.
Lets cover the negative factors that could have affected your site’s rank first. I think by first eliminating any reason for google to not like you will do the most for you by the next update.
Server Accesibility: If your server is not accessable to google you will surely be having some issues. I recommend signing up for google webmaster tools, it is free. This will give you a readout of when your site is being crawled and any errors that may pop up. I keep an eye on mine and recently after a host change and dropping my original autoresponder I have some broken links in my first posts. This can affect your PR in a negative way. How much weight is put on it no one really knows, but any good webmaster should be taking care to be as close to 100% uptime as humanly possible and having no errors within the site.
Duplicate content: or very similar content within your own site and other sites can negatively affect your rank as well. I am not sure how similar they are speaking to on this as I have more than one article that is similar in content. I even have reposted my guest posts in the archives as well. This is a very small occurence on my blog, but if you find yourself with a lot of duplicate content you should definately get a handle on the where and why.
Low Quality Back Links: Many blogs will instruct you to get as many back links as possible, and while in theory this is a great practice you should be taking care to not make an extrodinary effort to get back links with banned sites, and very low quality spam sites. Google is essentially “the man” and “he” see’s what you are doing most of the time. If you participate in this method of gathering back links their is a chance that this is negatively affecting your page rank.
Plain and simple if you care about your google page rank at all you will just not participate in link schemes or actively sell links. If you are MAKE SURE THEY ARE NO FOLLOW. It seems that many people I hear griping about back links vs their own PR is actively selling with follow on. This is what you lose for gaining the cash. Google as they put it wants to keep their search results as clean as possible and part of doing that is penalizing people who buy inbound links to their site. This is a sketchy topic with bloggers especially and deserves it own post just to talk about it.
Server Response Time: I have outlined many times how to speed this up for your reader, but for the crawler this is of the most importance. You want to be crawled as often as needed and you want that crawler to absorb as much of your site each time that you can force into it. If you server is performing poorly you may still be getting crawled but a majority of your content may being missed.
Duplicate Title or Meta Tags on Many Pages: This can go either way by either not influencing or greatly affecting your PR. This is a debated topic amongst SEO experts along with keyword stuffing this is sure to not be positive to your endgame if you get caught. Over the years less and less importance has been put on the meta tags and for good reason as a growing group of sites are stuffing these with keyword rich words to drive up their serps. Avoid it and play by the rules if you want to stay out of any penalizations.
Now that you have a general idea of what google is going to count off of your page rank for lets go ahead and look at some factors that can bring it up for the next PR update.
Keyword Use In Title Tag: For instance this blog covers blogging, internet marketing, etc Make sure you title has something to do with you and not just ” Im cool” or something.
Anchor Text Of Inbound Link: Taking great care to make your inbound links have quality anchor text can not just get you ranked in the search engines for that phrase or word but also help clickthroughs and make google classify and rank your site easier.
Global Link Popularity Of Site: Easiest way to explain this is to imagine your site as a city, does it have freeways, airports, train stations? This will be an indication of whether your site is a good hub or not. Hidden pages often just do not get ranked.
Link Popularity Within Site: Take care to link between your pages whenever applicable or able. This can serve two fold for gaining more of your pages with PR ranks and helping the crawler find its way around your site.
Topical Relivance Of Inbound Link: This is really simple while back links are usually always a good thing do not expect any of the link juice to pass on to you if your posting on a car related website if you are just about blogging adivce. While you will recieve some link juice it will not be nearly as much as if getting the same link from an in niche site.
Keyword Use In Body Text: For me this has not been really that big of an issue as I write cotnent I try to write on topic of course and to mention the article subject material more than once. If you are doing this then you are meeting the goal for this positive force in page ranks. However if you are abusing this and stuffing an unatural amount of keywords into your content eventually you will be caught.
Domain Age: Not the date of establishment or ownership, but rather the first time it was indexed with content could be a positive or negative affect on your ranking. This is for the most part out of your control though. My top domain went live in January this year, but the blog and content for the site did not appear untill mid April.
These factors if appreciated appropriately and taken care of properly will surely help you to raise that page rank you just recieved. The best thing is to just not worry for now. I honestly had a goal of PR4 this time, but all things considered with the websites in my neighborhood and born on date I am doing just fine this round.
I want to hear from you if any of these more than likely played a factor in your positive or negative page rank experience. I will not ask you to disclose that you sell via TLA but if you wish to make it known I am curious as to the other factors that I have listed if you were taking care of them as well. With the advice from this blog I am 100% positive we can up your rank by next PR update. Let’s start talking.
Related posts:
- The Page Rank Update And What You Need To Know
- Google Page Rank Update In Progress!
- Page Rank is sooooo 2008
- Page Rank Happens
- Sunday Link Love – PageRank Link Love
forest_parks
Big Ben Patton
JK Swopes
Nathaniel
used tires
jewelry supplies
Chetan
book buyback
EmmaB
I just want to let everyone know in case other blogs have fooled you into thinking that PR and serp’s are as easy as just using an all in one seo plugin they were wrong. I do not even have that plugin installed. I invite you to start watching the bloggers toolbox for ways that will help YOU really and honestly move up in the eyes of google.
Big Ben Pattons last blog post..Important Page Rank Factors Exposed
A good list of factors written there Ben!
Its true that PR is not at all related to All in one SEO pack plugin, it just adds in the meta tags.
Keyword stuffing in an article also affects, this is what i have seen some times..
Good stuff man, I’m still learning all this. I don’t sell links and such, and don’t keyword stuff.
I don’t use much anchor text on my backlinks at all…that may be an issue for me. I will just continue to do the things that I know gain me traffic, and watch what happens to my PR next time.
Good stuff.
JK Swopess last blog post..How do you know you got a Google page rank update
Nice tips! ..and great advice to follow.
However personally when link building I try to focus less on PR (ok not completely but somewhat) and just try to build up the keywords that I want to be found for, on related sites. Why focus entirely on PR when it can all be lost or gained during the next update? Like one of the tips said you should focus more on gaining links on related sites than worry about their PR. IMO a related site carries more weight than a non-related higher PR site (not just for the big G but for making your site known to those who may be interested!).
While PR shouldn’t be ignored it shouldn’t be your main link building strategy. PR should come naturally, or at least that is how Google’s PR algorithm intends it to be!
These are very important, a long list too! Must have taken a while to write Ben!
That’s a wicked list Ben!
I began using Text-Link-Ads a few weeks ago but didn’t affect my PageRank, maybe it’s because the links were listed under “Blogroll”?
Rajaie AlKoranis last blog post..Google PageRank Updated
I think that the page rank updates are actually not live updates but rather a month or so back, this is something that is being debated atm as really no one knows.
@Ben: I would have to disagree about the page ranks not being live updates. I have a new site that was launched on Jun 9th and is now PR2. If the updates were a month behind that would mean that my site would have hit PR2 within days of being launched.
Thanks! for making us aware of the factors which has a lot to do with the page rank of a particular web page. All your suggestions are worth paying attention.
One more important factor :
Try to reduce the images and scripts …Bcoz spiders cant read the scripts or flash in ur site …if they wont read they there is very less chance for ur page rank
WebTrafficROIs last blog post..Free PDF of Conversion Blogging Video
Those are all important factors, but you have to remember that Google PageRank is not the most important thing. It is important, but you should not blog only to have a good PageRank.
I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work. Look forward to reading more from you in the future.
I’m not a pro when it comes to evaluating blogs – and most of what I’ve seen over the years leaves a lot to be desired. But you can take my word for it that your blog is everything they say it is and more! Seriously – nice information. I am so happy to read your blog!
We cannot control who link to us. But we can manage who does we link to. Never link to bad sites as Google does not like it. Then your PR drops.
Jayce´s last blog ..How to hack Facebook account profile
l think pagerank isn’t important in google caffein.